Aby 7

Aby 7 is a minimalist streetwear brand that focuses on clean design, identity, and bold visual style. Our portfolio showcases work that blends modern aesthetics with street fashion culture.

Our design approach centered around the number 7, using oblique lines to symbolize energy and flow. The design was kept simple and monochromatic to align with the brand’s lively yet minimalist identity.

Understanding Client Vision

Conducted a thorough client brief to understand their vision for the brand.

Initial Logo Sketches

Sketched initial concepts that incorporated the number 7 and minimalist elements.

Design Feedback Review

Held a meeting to review the designs and gather feedback.

Design Refinement for Simplicity

Refined the chosen design by adjusting composition and line work to ensure simplicity and flow.

Final Logo Delivery

Delivered a final logo that was both dynamic and minimal, reflecting the brand’s style.

The logo helped Aby 7 establish a strong visual identity in the streetwear fashion scene, resonating with their target audience and boosting brand recognition.

By focusing on clarity and simplicity, we ensured users could access data and profiles with minimal effort, enhancing the overall experience.

The design enables effortless communication and decision-making, fostering stronger, more productive brand-influencer collaborations.

Key Design Highlights

Dynamic Logo Design

The use of oblique lines created a sense of movement and flow.

Minimal Aesthetic

The simple design aligned perfectly with the brand’s street style.

Monochrome Impact

A black-and-white palette reinforced the brand's modern and edgy look.

Typography Excellence

Clear and bold typography complemented the overall design.

Brand Identity Alignment

The logo successfully encapsulated the brand’s core values and style.